THE COMPANY BEHIND
Conceptualize and founded by Dato Lee Nam Chuan and Datin Sofia Lau in 2001, 2L Group was conceived to spearhead a new line of fashion solutions for the new millenium. Thrust with the ever challenging industry and continuous sophisticated demand, “What Women Wants” epitomes the call for a more personalize and customize fashion line. As one of the most renowned and iconic clothing brand retailers in Malaysia, 2L Group today operates over 13 outlets nationwide and is well geared for expansion.
From choosing the best garment quality to providing personalized service coupled with the latest fashion trends and customized Asian-fit cutting, aesthetically pleasing concept stores with pampering service, it’s our goal to win the hearts of our customers. Only then, we are different and setting the bencmark for others to follow.
THE BRAND ESSENCE
From design, manufacture to a complete fashion item, we provide women clothing design solutions for all occasion be it for casual, work and even for a hot date night. We believe - Dress to Kill! From top notch fabrics and immaculate workmanship to mixing innovative trendy designs, fashion solutions at 2L Design Concept makes a unique and strong style statement for every women.
Established only recently in 2015, we are already operating 4 successful outlets since to meet the growing demand of today’s highly independent & confident women who appreciate quality and love to make a statement with unique styles
We service our clients with everything they need to get fashion-in-store and online. With years of industry experience, our design and sample development, product sourcing and manufacture - right through to in-store and online (www.2ldesignconcept.com), 2L Design Concept is poised to take fashion further & serve as the next fashion icon for bold successful women.
THE COMPANY CULTURE
Maintaining open communications within The Company has always been the reason of success. It has created a very rewarding and fun working environment that builds loyalty and passion, resulting in an excellent company culture that dedicated to making customers happy with great customer service, shopping experience and quality-assured clothes